FOR IMMEDIATE RELEASE
SPERRY Adds Robert J. Pliska as Detroit Affiliate
Irvine, California, September 8, 2021 – Irvine, California-based SPERRY LLC (SPERRY) added SPERRY – Property Investment Counselors as an affiliate in the Detroit market. The Birmingham, Mich.-based commercial real estate brokerage firm is led by Robert J. Pliska, CRE, CPA, MBA, who will serve as President of the newly minted affiliate. Pliska will be part of a growing franchise membership organization that’s adding established brokerage firms and building an entrepreneurial enterprise across the nation and the world.
“The growth of the SPERRY brand and collaborative collection of affiliates has accelerated throughout 2021. Despite the clouds of uncertainty from the global pandemic, we have grown to 60 affiliates this year and initiated our global expansion strategy,” said SPERRY President Mark Hinkins, CCIM, FRICS. “We welcome Robert and his team as the latest addition to the SPERRY family of companies as we work to meet client needs across the world, as well as in the Detroit Metro area, which remains a key market in the global auto manufacturing sector.”
Detroit is an automotive town and Oakland County is home to many companies that are involved in the car business, both domestic as well as international. The market serves as a key foothold for those seeking to establish relationships in the industry and SPERRY’s expanding international footprint delivers a vital connection into global markets for companies in the auto manufacturing sector.
“Joining SPERRY provides a prime opportunity to grow my business and expand my presence in the Detroit market, while being a part of a dynamic, national organization,” said SPERRY – Property Investment Counselors’ Pliska. I’ve had a relationship with Rand SPERRY going on two decades and I respect and appreciate his family approach to the CRE business. I am excited to join with other SPERRY franchise leaders to continue building on the foundation that’s already been laid.”
SPERRY – Property Investment Counselors specializes in the sale, financing, leasing, managing, consulting, auctioning and accelerated marketing of multifamily, retail, office, industrial, hotel and other investment and commercial properties. Pliska brings more than 40 years of commercial real estate experience, adds a diverse coast-to-coast network and has secured more than $1.5 billion in real estate transactions. Previously, he served as president and/or owner of several commercial real estate firms.
He was the president of a full-service commercial realty firm providing sales, financing, leasing, property management and consulting services. His past commercial development transactions encompass millions in activity and ranged in product type from office, retail, multifamily, industrial and hospitality. He also served as a certified public accountant with a global firm where he advised real estate and financial institution clients.
Pliska’s professional activity includes serving as past president and member of the Detroit Area Commercial Realtors; a member and elected Chairman of the Detroit Board of Realtors for the Detroit Metro Commercial Investment Division; a member of the Michigan Association and recipient of the organization’s “Realtor of the Year” award; an executive board member of the Counselors of Real Estate of the National Association of Realtors and a recipient of the CRE designation. Pliska earned his MBA from Michigan State University and his bachelor’s degree from the University of Detroit.
SPERRY’s North America affiliate network has grown to encompass nearly 60 offices as of Q3 2021, which gives the firm coast-to-coast coverage across the U.S. In 2022, SPERRY anticipates adding new franchises in more than 20 key U.S markets including several in the Northeast, New York, California, and Texas.
The company recently launched its first international franchised office in Mexico City and is also developing its global affiliate network in Latin-America, Europe and the Middle East in a partnership with Dubai UAE-based International Real Estate Partners (IREP).
About SPERRY, LLC
SPERRY, LLC offers the highest level of commercial real estate services available through thoughtful, cooperative, and ethical practices. The firm is headquartered in Irvine, CA, with 60 affiliate offices across the United States. The first international affiliate office was opened in April 2021 in Mexico City, with planned global expansion in 16 countries through 2024. CEO, Rand SPERRY, specifically designed the company’s value-based franchise model to be able to weather the economic downturns and negative real estate trends that have occurred throughout history. Created for the smaller and regional brokerage houses & teams, this value-based model allows the Affiliate to maintain national brand presence and collaborate with a network of Affiliates in order to compete with other national brands. Unique to SPERRY, LLC are a system of tools for Affiliates that include a comprehensive real estate intranet and transaction management platform named SPERRYCENTRAL and a custom designed marketing support software system called SPERRYLINK, among other immediate industry advantages. For more information, visit www.sperrycga.com.
For more information,
Mark Hinkins
President
SPERRY
+ (949) 705-5000
info@sperrycga.com
www.sperrycga.com
SPERRY Adds Robert J. Pliska as Detroit Affiliate
